Integration will become the new goal of logistics supply chain

Logistics supply chain integration becomes a new target Modern enterprises are facing more and more fierce competition. Network economy, economic integration, technological improvement and the change of human life style make the life cycle of products shorter and shorter, the production efficiency is greatly improved, and the seller's market is transited to the buyer's market. Customer relationship management is known as the "pass" for enterprises in the 21st world to win, and the supply chain is between enterprises "Highland".

At present, competition exists in the whole process of a product from development and design, production and manufacturing, distribution and distribution, sales and service. Today, the relationship between enterprises is increasingly close. Some enterprises still start from a single enterprise to understand customers, manage customers and service customers, and finally most projects can only end in failure. This shows that there is still a lack of innovation in enterprise management thought.

An emphasis on the core competitiveness of the whole supply chain to resist and avoid risks has reappeared in people's vision. The information integration of logistics supply chain is not only to provide fine software products for distribution, retail, storage, transportation and other links. A clear framework of "integration" is needed. Improve the efficiency of logistics and reduce the cost of logistics operation.

The first is the integration of internal information resources to realize the technical optimization of key business applications. The second is the integration of supply chain, the integration of internal system and external system; the realization of information sharing and customized solutions; the last is the construction of comprehensive logistics information platform, which integrates spot trading and logistics distribution into electronic information.

Through the integration of the three into a system, to pursue the overall effect and improve the efficiency of resource utilization. For suppliers, suppliers, manufacturers, distributors and other entities complete value activities, and improve efficiency through integration and optimization among activities. From the customer side, only the value transfer provided by the supply chain enterprises can satisfy the customers and realize the customer value.

From the perspective of supply chain integration, supply chain is not only the value chain of enterprise value generation and realization, but also the value chain of customer value acquisition and realization. Customer value chain directly determines the growth of enterprise value chain and the maintenance of competitive advantage.

The form of the resultant force is the smooth flow of information, logistics and capital in the supply chain, as well as the maximization or synchronous optimization of the value from suppliers, producers, logistics providers, sellers to end customers.